16
Feb

The Top Interview Questions For A Fractional CMO Agency

Hiring a fractional CMO may be one of the most consequential decisions you make for your business, but it doesn’t have to be the hardest one. Though there are striking differences between a full-time CMO hired as an employee and a part-time CMO you hire for outsourced marketing services, you’re still hiring a person to help plan and execute the

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16
Feb

How Much Should You Offer Your Part Time CMO?

One of the most important decisions you’ll make as a business owner is whether to hire a part time CMO. Also called a Fractional CMO, a part-time CMO is an outsourced marketing executive: a chief marketing officer that leads your company’s marketing efforts on a short-term, consulting basis. This gives your company all the benefits of an experienced marketing professional

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