Pete Ceran
16
Feb
The Top Interview Questions For A Fractional CMO Agency
Hiring a fractional CMO may be one of the most consequential decisions you make for your business, but it doesn’t have to be the hardest one. Though there are striking differences between a full-time CMO hired as an employee and a part-time CMO you hire for outsourced marketing services, you’re still hiring a person to help plan and execute the
16
Feb
How Much Should You Offer Your Part Time CMO?
One of the most important decisions you’ll make as a business owner is whether to hire a part time CMO. Also called a Fractional CMO, a part-time CMO is an outsourced marketing executive: a chief marketing officer that leads your company’s marketing efforts on a short-term, consulting basis. This gives your company all the benefits of an experienced marketing professional